NMRP – OLRDS

Transforming India’s Dairy Landscape: The National Milk Recording Programme (NMRP)

Precision Breeding. Data-Driven Growth. Empowered Farmers.

Approved by the 14th National Steering Committee under the Rashtriya Gokul Mission (RGM), the NMRP (2023-24 to 2025-26) is a landmark initiative to digitize and elevate bovine productivity across India.

Our Vision

We are identifying India’s most superior germplasm to ensure a future of high-yielding, genetically elite livestock. Through systematic recording and the promotion of High Genetic Merit (HGM) bulls, we are turning traditional farming into a precision science.

The major objectives of NMRP are:

To locate superior germplasm in breeding tracts / milk pockets
To introduce systematic milk recording and promote breeding with HGM bulls
To calculate genetic gain among bovines
To collect and publish production and breeding records of registered animals
To create awareness among farmers and improve their income

Innovative Implementation

The National Dairy Development Board (NDDB) serves as the lead Implementing Agency (IA), partnering with the Odisha Livestock Resources Development Society (OLRD) to bring this mission to the ground.

Smart Tech: GPS-enabled Smart Weighing Scales (SWS) transmit data directly to the Bharat Pashudhan App.
Comprehensive Data: Real-time tracking of milk yield, reproduction, disease incidence, and feeding patterns.
Localized Focus: Starting with the Binjharpuri cattle in Jajpur, followed by the iconic Chilika buffalo.

“Improving productivity, enhancing genetic gain, and doubling farmer income through data integrity.”

Click here NMRP guideline

Two days training programme on 4th & 5th February 2025 for Project Officer, Supervisors, Milk Tester under National Milk Recording Programme have been successfully organized at OLRDS, Bhubaneswar.
Shri Vijay Amruta Kulange , IAS ,Director AH&VS inaugurated the training programme by watering a green plant. Dr. Atul C .Mahajan Manager (Animal Breeding),NDDB & Dr Chanchal Waghela, Manager (Animal Nutrition) NDDB imparted training on the roles and responsibility of different officers, Demonstrated how to record milk yield, How to register the animal on NDLM portal and vividly discussed the feed formulation and advantage of ration balancing CEO,OLRDS and Deputy Director OLRDS were present in the training programme.
NMRP will be implemented for Binjharpuri breed of cattle in Jajpur District.

Extension camp under NMRP at Village Nelipur of Block/ Dist -Jajpur . In the extension camp discussions were made on the following aspects

1. Feeding & breeding management of Binjharipuri cows

2. Benefits of rearing Binjharipuri cows in the changing climatic conditions, its adaptability, resistance to diseases, hardiness , effective utilization of local fodder to milk

3. Value of Binjharipuri cow’s milk (A2) & its products especially ghee

4. Utilization of Binjharipuri Semen for breeding

5. Extend cooperation for successful implementation of the project, briefing of the project

6. Rearing of elite cows

Officers attended the Extension camp

1. Dr Jyotiranjan Mohanty, BVO Rasulpur

2. Duryodhan Mishra, Supervisor NMRP

3. Biranchi Narayan Dash , LI Kabirpur

4. Sukant Kumar Biswal, Secretary BCPPS

5. Milk recorders, area MAITRIs, local intellectual( total 50 members)

Milk recording of cows under NMRP is going on in the Native tract of Binjharpuri Cattle Breed through GPS enabled SWS machine with the active participation of BCPPS, Jajpur.